ColorKick® De-Brassing Shampoo

Really great product that took all the brassiness out of my medium brunette colored hair over a couple uses. The more I used it the more progress I noticed until it was completely gone. It helps my hair seem softer and more manageable

I love purple shampoo, I have been using it since I was in high school and this one is pretty great! I haven’t seen the biggest difference in my hair color, but it doesn’t dry out my hair which is the most important for me.

Refreshes color and repairs damage too!

I have naturally dark hair that currently has balayage in it. Due to my natural hair color, it tends to get brassy very quickly. I've tried this shampoo a few times and it definitely helps tone down the color near my roots, which is hard to do since I don't apply conditioner there. But, more importantly, it really helped decrease the damage I have! I have tons of breakage near the scalp which leads to baby hairs, but the shampoo helped out with those and made my hair so smooth! I would recommend it for that reason alone. Virtue has another hit with this shampoo. Definitely check it out!

My new fav

I love this shampoo! It works so well, my scalp actually feels clean and I feel like it definitely helps my bleached blonde hair look better. It smells good and clean which I love! It actually cleans my scalp and feels refreshed after and I can wait longer between washes

Not good!

It actually makes your hair more brassy!! I love Virtue products and have many different ones, but this one is a miss for me, for sure!

This shampoo did not do much for de-brassing. MY hair also tangled easier/more after using this product, even with a conditioner applied afterwards. The smell was fine.

Finally!

I have naturally blonde hair with yellow and orange undertones this blue purple shampoo is a dream! Also doesn’t stain your hair to tone it actually tones it.

Makes you hair WORSE!!

Makes hair MORE brassy!! Wish I had seen the before and after pics first in the reviews. You can even see how it made their hair worse.

Unfortunately, I'll be returning this as it made my hair colour even more brassy

Disappointing Strong Fragrance

I am a big fan of Virtue products, which I use almost exclusively. Especially love the Full line and the Density Booster. I have only used this once, and it did leave my own white hair white (it had been yellowing before), and my brown colored hair shiny. BUT, the fragrance of this is overwhelming and unpleasant. The other products do not have the same fragrance. What a disappointment. I would recommend it only if you can stand the scent.

Bought this for my mom - she loves it!

My mom requested a shampoo to help her chlorine damaged grey hair and so far - so good. She loves the shine - she refuses to condition her hair as to not remove the brilliance. My mom takes water aerobics so her naturally grey hair has been yellowing - this has really helped it to remove that yellow tinge from the chlorine.

Amazing for naturally white hair

I have used this three times and my white hair is white—no yellow. Before starting this shampoo I had started final rinse with filtered water, hair off face as much as possible and breaking my habit of touching my hair—all these helped reduce yellow—but I bought this shampoo because I still wanted my hair to be really white—and this shampoo has made my hair white!! Love that it is natural and it’s worth the price.